Privacy Policy

Effective Date: 18th Jun, 2022
Last Updated: 27th Oct, 2025

1. Introduction
Welcome to Sterling Homes Group (“we,” “us,” “our,” or “Sterling Homes Group”). We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website located at https://www.sterlinghomes.group/ (the “Site”) and any related services (collectively, the “Services”). By accessing or using the Services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect
We may collect and process the following information about you:

  • Personal Information You Provide. For example: your name, email address, phone number, mailing address, and any other contact information you choose to provide when you fill out a contact form, subscribe to our newsletter, request property or development information, or otherwise interact with us.

  • Automatically Collected Information. When you visit our Site, we may automatically collect certain information about your device and usage, including your IP address, browser type and version, operating system, referral source, pages visited, time and date of visits, time spent on pages, and other diagnostic data.

  • Cookies and Tracking Technologies. We may use cookies, web beacons, pixels, local storage and similar technologies to collect information and to track activity on our Site, including to support analytics, marketing, and user experience improvements.

3. How We Use Your Information
We use the information we collect for various business and legitimate interest purposes, including to:

  • Respond to your inquiries, requests, or communications.

  • Provide you with information about our developments, services, investor opportunities, newsletters and related marketing communications (where permitted).

  • Improve, personalize and optimize our Site and Services (for example by understanding how users access and interact with them).

  • Analyze usage and trends to monitor and improve our Services.

  • Comply with legal obligations, enforce our terms, and protect our rights, property and security.

4. Disclosure of Your Information
We may disclose your information under the following circumstances:

  • Business Transfers. If we are involved in a merger, acquisition, reorganization, sale of assets or similar transaction, your information may be transferred as part of that transaction.

  • Legal Requirements. We may disclose information when required by law, regulation, legal process or governmental request, or to protect our rights or the rights of others.

  • With Your Consent. We may share your personal information with other parties when you give us explicit permission.

No information will be shared with third parties/affiliates for marketing/promotional purposes.

5. Your Control and Choices

  • Opt-out of Marketing. If you no longer wish to receive marketing emails from us, you may unsubscribe via the link provided in such emails or contact us directly at the contact details below.

  • Access, Correction & Deletion. Where required by law (for example under California or other applicable state law), you may request access to the personal information we hold about you, request correction or deletion of that data, or request that we limit or stop processing your information. We will respond within the timeframe required by applicable law.

  • Cookies and Tracking. You can decline or restrict cookies via your browser settings. Please note that if you disable certain cookies, some parts of our Site may not function properly.

  • Do Not Sell My Personal Information. If we are subject to a law that gives you the right to opt-out of the “sale” or “sharing” of your personal information (such as the California Consumer Privacy Act / CPRA), you may submit a request by contacting us (see Section 10) and we will respond in accordance with applicable law.

6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy (unless a longer retention period is required or permitted by law). We will regularly review our retention periods and delete or anonymize data when no longer needed.

7. Security
We implement appropriate technical and organizational security measures designed to protect the confidentiality, integrity and availability of your personal information. While no system is 100% secure, we strive to protect your data and will notify you as required by law in the event of a data breach.

8. International Transfers
If you are visiting the Site from outside the United States, please be aware that your information may be transferred to, stored or processed in the United States or other jurisdictions. By submitting your personal information, you consent to such transfers and processing.

9. Children’s Privacy
Our Services are not directed to children under the age of 13 (or such higher age as applicable under local law) and we do not knowingly collect personal information from children under that age. If you become aware that a child has provided us with personal information without parental consent, please contact us, and we will take steps to delete such information.

10. Contact Information
If you have any questions about this Privacy Policy, wish to exercise your rights under applicable law, or have any concerns about our practices, you may contact us at:

contact@sterlinghomes.group

11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time by posting the new version on the Site. We will indicate the “Last Updated” date at the top. We encourage you to review this Policy periodically. If we make material changes, and where required by law, we will provide additional notice to you (such as via email, or a banner on the Site).

12. California Residents – Supplemental Disclosures
If you are a resident of California, you may have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). Some of those rights include:

  • The right to request disclosure of the categories of personal information we have collected about you, the sources of that information, our business or commercial purposes for collecting or sharing it, the categories of third parties with whom we have shared it, and the categories of personal information we have sold or disclosed for a business purpose.

  • The right to request deletion of your personal information, subject to certain exceptions.

  • The right to opt out of the sale or sharing of your personal information.

  • The right to nondiscrimination for exercising your rights under California law.
    To submit a request, please contact us at the email address above. We will verify your identity before responding to ensure your rights and your data’s protection.